Boost your customer advocacy program and earn more brand champions
Strengthen your storytelling, capture stellar testimonials, and build a beloved brand with our powerful platform for surveys and forms.


Capture customer sentiment
With a 92% rating for ease of use on G2, we make customer advocacy a breeze.
Spot advocates faster
Surface promoters instantly with powerful, yet intuitive analytics.
Amplify social proof
Sync data across CRM, CMS, and social with powerful integrations.
Easily create surveys that surface compelling stories
- Let AI draft a customer advocacy survey for you in under a minute.
- Use customizable survey templates for fast Net Promoter Score (NPS®) and product experience insights.
- Use logic to create a personalized experience, like asking your promoters if they’d be willing to leave a review.
POPULAR FEATURES

Uncover advocates and trends with advanced analytics
- Track NPS across multiple surveys to spot promoter growth and retention risks.
- Use AI‑powered sentiment analysis to filter by positive comments and save time identifying testimonials.
- Run crosstabs and trend lines to pinpoint which segments drive referrals—and why.
POPULAR FEATURES

Scale and automate your customer advocacy program
- Trigger surveys directly from your CRM at key milestones in the customer journey to scale your advocacy program.
- Segment your audience based on survey responses by connecting SurveyMonkey to your marketing automation tools.
- Instantly connect promoters/hand raisers/brand champions with your advocacy team so you never miss a story.
POPULAR FEATURES

SurveyMonkey integrates with 200+ go-to apps












“SurveyMonkey is a great tool for gathering insights from customers. It is very intuitive and I have had no tech issues, which puts it leaps and bounds above other solutions.”
─
Allison Hughes | Customer Marketing Manager, Point of Reference
Plans that fit you or your team
Basic
For anyone just getting started. Create unlimited surveys and collect 25 free responses on each survey.
Individuals
For individual users who need advanced tools and want to save with a flexible, feature-rich plan.
Teams
For growing teams who need great survey tools, branding controls, and real-time collaboration features.
Enterprise
For organizations that need secure access, admin tools, and powerful integrations at scale.
Have questions? We’re here with answers.
- How do you identify customer advocates?
- What survey questions uncover customer loyalty?
- Can NPS be used for customer advocacy?
Resources to help you start and grow your customer advocacy program

Start with expert templates
Try customer advocacy survey templates you can customize in seconds.

Learn how to expand your CX program
See how easy it is to get the feedback you need to exceed customer expectations.

Connect feedback to revenue in Salesforce
Explore how our Salesforce integration helps you get more value from your feedback programs.

