Chief Product Officer and founding partner at Reecorder Labs — building AI things again, from zero. Before that: started coding in Pascal at 12, built frontends in Basel, joined Storyblok as employee #1 and scaled product, developer experience, and solutions engineering for 6.5 years.
This is where I prototype — AI products, AI processes and workflows, websites, and whatever I'm curious about. Mostly ugly, always functional & fun.
🔭 I'm currently working on
- Reecorder Labs as Chief Product Officer & founding partner — building the product from zero
- My portfolio website samuelsnopko.com with Astro, Tailwind, PostCSS stack using Claude Design/Code/Cowork and Cursor
- Advising & building with Nonverbia & Clayhog — advisor turning hands-on builder
- Prototypes around AI adoption — the part where users actually use the thing
🌱 I'm currently learning
- The AI-native software development life cycle — how planning, building, reviewing, and shipping change when agents do the work
- Back to the coding roots with Cursor & Claude Code
- New product evaluation & prioritisation ways with AI
- How to bridge marketing and PLG with product-first approach
👯 I'm looking to collaborate on
- AI adoption challenges
- Changing the paradigm and making users use AI as engineers, not just rewrite emails 😎
📫 How to reach me: LinkedIn
💬 Some links about me
- samuelsnopko.com
- LinkedIn — the polished "professional" version 😏
- Shape-Up at 300 people — the article
- Public appearances — some actually used to be good
I think AI's hardest problem isn't capability — it's adoption and enablement of it.